Our Business

The Reinvent media group’s mission is to enlighten and connect people through words and visual information. The group’s vision is to evolve from basic advertising boards into a globally-accessible online enterprise, providing useful content and information to all people. Through its domain names, global advertising networks, virtual cities, semantic technology and venture capital arm, the Reinvent media group truly is on course for an unbounded future.

Reinvent IP

The Reinvent media group’s strategy was to acquire a wide-ranging portfolio of premium generic domain names, which are the equivalent of virtual real estate, or storefronts.  While accumulating an extensive world-class domain name portfolio, the group has started to develop great business models on top of these premium virtual real estate assets.

Today, the Reinvent media group is a world leader in the business of Direct Navigation on the Internet. With a portfolio of hundreds of thousands of domain names, Reinvent’s goal is to leverage new technology, innovative ideas and intellectual capital to become a global media and technology leader.

The Reinvent media group currently monetizes its strong foundation of extensive virtual real estate holdings with pay-per-click advertising targeted to each domain.

Reinvent Technology

Reinvent is at the forefront of the evolving Internet, developing advanced technology to define the Web 3.0 space, the Semantic Web – a space where computers will understand information with little human interaction. The Reinvent media group now includes Visual Knowledge®, leading semantic technology.

Reinvent Media

The Reinvent media group’s most recent venture seeks to develop virtual representations of major cities around the world. The group recently purchased Vancouver.com and is developing an elaborate 3D virtual model of the city. The website will debut in advance of the 2010 Vancouver Winter Olympics and will enable visitors to familiarize themselves with the City of Vancouver’s sights and surroundings. This will reinvent advertising as the virtual worlds become a bridge between the real and the cyber world. Reinvent’s goal is to replicate this innovative platform in order to create virtual interactive maps for the world’s major cities.

In addition, the Reinvent media group is extending its global advertising network to provide advertisers with new avenues for reaching a global user base. To leverage new and emerging opportunities, the group recently secured a $47.5 million revolving credit facility for future acquisitions and continuing technological advancements.